Friday, March 20, 2009

Will Castro's New Trigger Violence

You've got to give it to the owners of Trigger for their responsiveness. The auspiciously titled night club, set to open in the Castro in April, that drew controversy for its name's violent connotations -- not to mention its tagline: "With a vengeance" and gun logo -- quickly remade its website post haste.

Trigger spokesman Lord Martine denied the violent connotations of the club's name. He described Trigger as: "A fun, sexy, young, original name - an impetus for excitement and energy."

Perhaps his claim is not so misguided, given that the Castro hasn't been among the San Francisco neighborhoods where night life turns violent when partiers bleed out from the closing clubs.

While San Francisco residents, and anti-gun zealots, have every right to take issue with Trigger's name choice. They may be better served by taking a deep breath and consoling themselves with the fact that Trigger is not opening in North Beach, Mission or Tenderloin neighborhoods, where last-call often breeds drunken aggression and street fights.

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